Leveraging AI to react to customer feedback - research paper summary

Our co-founder, Dr. Valtteri Kaartemo, co-authored a research paper drawing the lines of a framework for AI as a tool to help handle and respond to customer engagement. Here is his an exclusive summary of the paper for you.

Case Study: Reputation Risk Management

Case Study: International bank caught in a money laundering scandal // NEED: Crisis Management // PROBLEM: Reputational Risk // SOLUTION: Social Media Listening (Twitter scrape)

Voice of Employees & Text Analytics

December 3, 2020

Getting the real picture of your employee experience is tough. The most common tools - surveys and interviews - are sub-optimal when used alone, mostly because of common humane biases and employee engagement. Find out how AI and Text Analytics can back you up and help you listen to the voice of your employees.

Build Better Products With Text Analytics

November 26, 2020

Product development is a challenging endeavor. Sometimes it can feel like you are stumbling in the dark trying to make a correct guess. But it doesn’t have to be that way. Customers are already talking about what they want on Twitter, on online forums, and even with your support staff. All you need to do is listen. And that’s where text analytics comes in.

DrAI you said?

November 19, 2020

Here's DrAI in a nutshell and in video for you.

Social Media Listening: Leveraging Text Analytics

November 12, 2020

“Your brand is what people say about you when you are not in the room.” - Jeff Bezos - Discover how text analytics applied to social media and discussion forums can help you with that.

Business and Industrial Marketing in the Post-Covid19 Era

November 5, 2020

Another successful collaboration with academics! Cristina Mele from University of Naples Federico II and her fellow researchers have trusted in DrAI's service for their extremely time-sensitive text analytics needs. This time, the source of data evolved around Business news and Journals, managers' interviews. Find out more about it.

Text Analytics: Reaping Value From Tweets, Customer Feedback and Surveys

October 29, 2020

Is text analytics the future of Business Intelligence? What really is possible under this umbrella term? Text analytics has the means to provide businesses with incredible insights from large volumes of text-based data such as customer feedback and social media discussions which not only provide early warning signs, but also empowers businesses to make better decisions.

“We conducted a study on Finnish schools, with the help of AI - we came up with five major topics surrounding the issue”

October 22, 2020

DrAI collaborated with Studeo to analyze 280 000 tweets about Finnish schools. Our algorithm derived interesting topics and sentiments from the conversations. Learn more about the concerns of Finns regarding the education system.

DrAI now operational in East Africa

October 15, 2020

“DrAI saved me a couple of months and gave better results”

October 15, 2020

Jussi Kokkola conducted research on how to develop social services in a co-creation thinking, especially for "marginalyzed youth" . Read about how DrAI helped him and his team gain valuable insights from 3 000 messages extracted from a relevant forum thread.

Why your organization needs full-service text analytics to make better decisions

October 8, 2020

Today organizations have access to an unprecedented amount of data. But they are no longer able to analyze it manually. To take better decisions organizations should put that data to use thanks to text analytics, especially as a full-service. But what is text analytics as a full-service?

“DrAI interprets internal textual data for us”

September 22, 2020

Pessi Marttunen from Ellun Kanat change-agency reviews of how DrAI has helped them leverage text analytics to gain end-customer insight.

DrAI featured in Tivi

September 18, 2020

Our CEO Miika Vähämaa was interviewed by Tivi - The biggest professional IT media in Finland. The contents of Tivi feature information about the newest technologies and the most promising companies. It didn't take long before they spotted us. In the article (in Finnish and subscribers only), Miika tells about the history of algorithm and the commercial potential of our solution that has remained overlooked by large multinationals.

5 ways the Finns worried about Coronavirus in February 2020

March 17, 2020

DrAI analyzed the discussion on coronavirus (COVID-19) in Finland right after the outbreak. The blog post covers the main themes that were discussed in one week in February 2020.

Business intelligence and design thinking – a match made in Paris – is the core of DrAI

July 14, 2020

Valtteri shares a story how his Erasmus teaching visit in Paris developed his thinking about the match between business intelligence and design thinking, and how these ideas are now helping DrAI's customers.

Customers need to feel comfortable using AI-based solutions

July 21, 2020

Researchers have studied what influences the adoption of AI-based solution. In the blog post, Valtteri discusses the main features of these solutions and reflects how this insight is taken into account at DrAI.

DrAI a Startup with roots in Fulbright Program

February 19, 2020

The story of DrAI began in 2009, when Miika and Valtteri met for the first time in Fulbright orientation day. Miika got Fulbright funding to study at the University of North Carolina, Chapel Hill and Valtteri studied at the University of Hawaii at Manoa. A decade later they cofounded DrAI with Professor Mark West.